4 Reasons to Use Facebook Live for Your Church Growth
If you are not living under the rock, by now you must have heard of Facebook Live, a video streaming service owned by Facebook for social interaction and broadcasting, guess what? the service is FREE.
If you have been considering Church growth strategies for a while, social media is one of the key tools you could use in achieving that, you need to take advantage of the opportunity provided by the technological advancement of the 21st century for doing Ministry.
In this post, we shall examine for reason why you should consider using Facebook live for your Church, Ministry or events.
1. Its Easy and Free.
Instead of investing in lots of complicated gadgets that takes time, efforts and money, you can setup Facebook Live for your Church or Ministry easily and free of charge as well. In fact, you can start streaming as soon as TODAY with your smartphone, its that easy and simple!
All it takes for your to setup is simple, own a FB account and click on the LIVE video options and you are good to go! Now, there are other options available if you want to be able to do some complex and advance stuff, but that is for later, you can get started today without engaging in those.
You see, as a Ministry, one of the advantages and the opportunities presented to you by having to use the FB live streaming service is that it connects you with your audience real time, they can feel you as if you are right there with them during the Ministration.
So what you need are your:
1. Mobile Phone
2. Internet Access
If you using your computer for Live streaming, you will need the following;
a. An HD Camera with a data cable that connects the the computer or a webcam (suggest Logitech c920) if you are streaming personally and not for Church service.
b. A Streaming Software (OBS, VMix or Wirecast) You will only need this if you want to get more out of your streaming service like adding titles, graphics and some other advance stuff.
2. It connects your to your audience REAL TIME.
You see, as a Ministry, one of the advantages and the opportunities presented to you by having to use the FB live streaming service is that it connects you with your audience real time, they can feel you as if you are right there with them during the Ministration.
Studies have shown that people interact more with live videos than they do with recorded videos, as there are lots of social engagement, sharing and commenting during and after the service which allows for follow up later. this fact alone should give you a reason to use FB live in your Ministry.
3. Breaks Geographical Boundaries
Another cool advantage of taking advantage of the FB Live streaming service is that it breaks barriers of geographical locations. With your streaming service, you can reach far more people than you ever can in your present locations of ministration.
If you are ministering to lets say 20 individuals in person, with the live stream you can reach up to as many as 200-500 and beyond depending on your streaming capabilities and followers. This makes it more easier to reach out to places that you couldn’t have been able to get to physically.
4. Welcome New Members
Finally, with this strategy you can welcome new members. How cool does it sound if someone discovers your Ministry and decided to join your local assembly offline or due to distance online? The truth is that more people can easily find your Ministry and the things that you do online via Facebook, why? because that is where the people at.
Most people globally spend so much time on Facebook apart from some other social media platforms out there, so you have a higher chance of having potential audiences, members and ministry partners on Facebook through your FB live stream.
These are four solid reasons you should consider doing FB live for your Church and Ministerial activities. If you need help in getting any of this done, you can also shoot us an email, we do be glad to help out.
Let’s know what you think in the comment section below.
